Alliance Truck Parts are available for all makes and models of medium- and heavy-duty trucks.

In times like this, everyone is trying to squeeze more value out of every dollar, and the world of vocational trucks is no exception. Most vocational fleet managers and work truck owner-operators are running their trucks as long as possible. Additional miles of service mean owners and managers are paying even more attention to preventative maintenance. Quality aftermarket parts are more important than ever in ensuring that extra time in service is spent on the road and not in the shop. After all, a truck is only making money when it’s running.

“We don’t waver on quality,” says Todd Biggs, director, Aftermarket Parts and Service Marketing, Daimler Trucks North America (DTNA), referring to DTNA’s private label Alliance Truck Parts. “Everyone today is trying to be more efficient, which means that total cost of ownership is really critical to our customers. Not just the cost of the part, but the down time if a part fails.”

Biggs offers an example: “In the past, a refuse hauler typically had an average service life of six and a half years. Today, it’s often in use for eight. If you’re going to keep a truck for 650,000 miles or more – by choice or out of necessity – you’d better be sure you don’t skimp on parts or service.”

With 32 different product lines in its portfolio, Alliance Truck Parts constantly is adding more products to support the wide variety of customer needs. Alliance offers new and remanufactured parts for all makes and models of medium- and heavy-duty vehicles at Freightliner, Sterling, Western Star and Thomas Built Buses dealers in the U.S. and Canada, and at Travel Centers of America and Petro locations nationwide.

Jeff Larimer, parts manager for Jenkins Diesel in southwest Missouri, says: “You can’t overstate the value of a good preventive maintenance program. We know that many of our customers are taking a ‘wait and see’ approach to purchasing new trucks in the current business climate, and they’re working more closely with us to maximize uptime for their older trucks. We rely heavily on Alliance Truck Parts to make sure we’re delivering the highest quality for the best price.”

No matter what the vocation, the bottom line is the same. Owners depend on their trucks to work hard and help keep their business running. They expect their trucks to be on the job, ready to do a full day’s work, every day. High quality, reliable products at an affordable price can make today’s tough times a little easier.


Everyone today is trying to be more efficient, which means that total cost of ownership is really critical to our customers. Not just the cost of the part, but the down time if a part fails.

Todd Biggs, Director, Aftermarket Parts and Service Marketing, Daimler Trucks North America

This article was redistributed with permission from the Freightliner Severe Duty Report enewsletter. To sign up for the enewsletter visit FreightlinerTrucks.com.

Comments (2)

Heather Dunn

Heather started with ATBS in April of 2012 as the Digital Marketing Manager. Heather is a graduate of Michigan State University earning her Bachelor of Arts in Communication with a specialization in Public Relations. When Heather is not working she enjoys being outdoors. She loves the beach, the mountains, and riding her cruiser bike.

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I couldn't agree with you more Craig. With my last truck I was always known for never being down for more than a day because I focused on the overall cost of downtime. I used quality parts and a great mechanic that would have me taken care of in a hurry and let me do maintenance on weekend downtime as well. This equation allowed me to have more uptime when it mattered and a dependability rating that our industry demands! Well done Heather!

June 19, 2013 20:48:10 PM

Very good article Heather. I completely agree, you can't skimp on maintenance and service and you can't use low quality replacement parts. It just doesn't pay in the end. My truck is a 1990 with over 1,450,000 miles and I would drive it anywhere in the U.S. at any time because I provide great maintenance and use top of the line parts. Alliance brand parts are new to me but as long as they are manufactured with great quality then I'm all for purchasing and using them.

June 17, 2013 13:49:59 PM